Back in October, IGN reported that Genshin Impact earned some US$100 million in revenue after being available in the United States for only two weeks. It also managed 17 million downloads on mobile alone over the first four days of its release.
Despite developing a brand new IP, miHoYo’s meteoric rise has not showed any signs of slowing down: a new report by Sensor Tower Store Intelligence estimated that its blockbuster title raked in close to US$393 million during the first two months following its official launch on September 28.
The report said during its first two months, Genshin Impact was the second highest-grossing mobile game worldwide, ranking behind Honor of Kings from Tencent (US$467 million) and above PUBG Mobile (US$384 million). On average, it is estimated that Genshin Impact earns more than US$6 million a day.
Honor of King is currently the most popular mobile game in the world with an average or 100 million daily active users in 2020. But while more than 95 per cent of Honor of King‘s iOS revenue comes from China, less than 50 per cent of Genshin Impact’s iOS revenue comes from China.
These figures do not include third-party Android stores in China or other regions. They also do not include PC or console revenue, meaning Genshin Impact may be even more profitable than what is shown on paper.
As mentioned earlier, the game has found commercial success outside of the country. While Genshin Impact‘s first two months saw China emerging as the largest market for player spending with US$120 million in revenue, Japan came in at a close second with $98 million, or nearly 25 percent of revenue.
“The United States rounded out the top three with approximately US$74 million, or 18.8 percent. In each of its top four markets, which also includes South Korea, Genshin Impact ranked as the No. 5 top grossing mobile game by revenue in the time since its release,” the report read.
Despite its early success, the report noted that the ball was on miHoYo’s court to not only maintain its momentum but also ensure that Genshin Impact becomes one of the top-grossing mobile games of all time. It currently sits in 29th position, which is not bad for a game that came out of nowhere.
But it is clear that the developers have no plans on slowing down: they will add a new region to Genshin Impact in December. This will be the second of three planned updates, with the roadmap planning an update every six weeks.
Announced on the official Genshin Impact blog, MiHoYo revealed that the game’s third region, Dragonspire, will be added in late December, with an estimated arrival date of December 23. Dragonspire will be accompanied by a “related event”.
They also released Genshin Impact‘s 1.1 content update, called ‘A New Star Approaches’, which added four new playable characters (two of which are 5-star characters), a brand new series of quests, the game’s first seasonal event, and a new Reputation system for individual regions of the game.